Guide
How much to charge on OnlyFans.
Your subscription price decides who comes in and how much they spend afterwards. There's no magic number, but there is a logic.
Last updated: 2026-10-29 · 2 min read
Free or paid account
Paid account: fans pay to see your feed. Fixed income per subscriber.
Free account: anyone can follow you and you sell everything through paid messages (PPV). It attracts more people, but depends heavily on great messaging.
Many creators run both: a free one to attract and a paid one for exclusive content.
What price to set
- Starting out: an accessible price or a free trial helps win your first subscribers.
- With an audience: raise the price as demand grows.
- Special niche or exclusive content: justifies a higher price.
Look at how other creators in your niche price, and test: you can always adjust.
Promotions and bundles
Discounts for new subscribers, limited free trials and 3, 6 or 12-month bundles help attract and retain.
Price isn't everything
The subscription is the entry point: much of the income usually comes from paid messages (PPV), tips and custom content. A low price with great messaging can earn more than a high one with no follow-up.
Adjust with data
Track how many subscribe, how many renew and how much each fan spends. An agency runs this analysis every week. See what a manager does.
Frequently asked questions
Should I start with a free account?
How often can I change my price?
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